As an online marketer, it’s often hard for me to find time to work on my own personal brand.
I’m constantly worried about the brands and reputations of my clients that it’s sometimes hard for me to write a blog post or even a status update from one of my own personal social media accounts.
IT’S HARD, BUT I DO FIND THE TIME. As I write this, I’m in a StarBucks in Raleigh, North Carolina…the same place I spend every Wenesday night, doing what I always do on this night, working on my own personal brand and catching up on the news from the week. I love a good coffee house. No radio, no tv, and let alone no distraction. It’s my own personal office.
In my office, I always work on my brand. Why you might ask? Well because our personal brands are often as important as the companies we represent. Our faces are just as important to the customer as our company is, because it’s our faces and personalities that companies have to deal with in order to get their product or service, not the company mascot or logo.
Remember you might buy something from a company, but it’s the individuals who make the experience.