So last week, October 26th, was my birthday and being a transplant, I found myself with no big plans for my birthday this year. SSS I planned to do the same thing I did last year which was work my 9-6 job and then go to a marketing conference afterwards. Boring for some, but hey I’m a transplant and what else is there to do for a marketing professional such as myself..
Now, if you are not aware of Jason Falls‘ he’s a social media speaker and consultant…and as I learned on October 26th one pretty awesome guy.
Now, I often argue with people the power of Twitter. Some of you reading this probably arn’t on it and simply don’t think that you need another social media account, but that’s not me which is why on the morning of the 26th, I went into work like I always do and simply tweeted out “My Birthday present to myself this year, is I’m off to see Jason Falls.” Jason shortly responded back with, I have a lot to live up to tonight and that was the end of the story…or so I thought.
So I went into Wednesday’s No Bull event, with not a thought in the word…well until Jason began his speech by calling me out and offered me a free copy of his book “No BullShit, Social Media.” I froze, I literally felt like a deer in headlights or maybe what those on the wheel of fortune feel like. I just couldn’t believe that I was called out by Jason Falls, a guy I believe to be a social media A lister.
Now this is no Peter Shankman story, but this was a birthday moment that I will never forgot and all of this shows the power of Social Media. Now, this is not just the power of Twitter but the power of Social Media as a whole. Jason Falls has made me a fan for life, what are you doing to enrich your customers and fan base?